Lightspeed Affiliates Blog

A Web Resource for Lightspeed Affiliates to keep informed of Lightspeed Affiliate Program announcements and industry news.

Wednesday, September 29, 2004

Results of "Publisher Incentives" Poll

Last week, we polled publishers visiting our affiliate forum on their preferred performance incentives. Sixteen results have been counted so far:

3 people (19%) voted for Bonus Programs (on top of regular commission)
9 people (56%) voted for Commission Increases
1 person (6%) voted for Cash Prizes
2 people (13%) voted for Tangible Prizes (like iPods, free Computers, and other prizes)
1 person (6%) voted for other incentives.

Here's some of the commentary on this poll:

"The best incentives for me are:
  1. Merchant can be trusted - is parasite-free.
  2. Merchant's AM is responsive to affiliates needs.
  3. Merchant offers a variety of linking options including deep linking to categories & products.
  4. Merchant's website converts & tracks sales accurately and pays on time."

"A one-off reward for good performance (ie: a bonus) is all very well, but I personally would prefer to be paid commensurate to my worth to your company."

"I dont want parting gifts... I always want CASH!!!I want to get paid for my work... I cant eat an iPod! A free computer wont keep me warm in the winter without electricity...."

"There is no point of having Bonus Programs or Increased Commissions if the merchant do not stand side by side with their affiliates and protect their sales with saying NO to parasites and tracking the sales effectively. First thing an affiliate needs is a security that his/her hard earned money is safe.Yes, everybody would love to get some extra cash coming in through bonuses or increased commissions but that would only be possible if base commission is tracked and protected."

The poll is still open. Please vote, or visit our affiliate forum to discuss your preferences.

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